There is a battle afoot in the healthcare industry. It is over a struggle to gain as many customers as possible. CVS and Amazon in particular have been locked in fierce battle to gain as many customers as possible. CVS is the established name of course, and Amazon is the new player in the industry. They are trying to get their footing and steal as much market share as they possibly can from the competition.
CVS has made their move by acquiring the company known as Aetna. They are a major player in the healthcare industry, and CVS is doing this as a consolidation move to shore up more of the market. Meanwhile, other news is out that Amazon has sought licenses to sell pharmaceutical products in a number of different states.
Amazon is a unique player in that they can climb into just about any particular market that they want to and instantly become a competitive player. They do not have to do much more than introduce themselves into the market. After that, they quickly pick up market share. People already trust them in the variety of other things that they sell, so it is easy to transfer that into success in a new market.
You could talk to Drew Madden about it. Madden is a healthcare industry entrepreneur. He specifically focuses in on helping people create more dynamic workplaces, better healthcare cultures, and so much more. He pays attention to moves in the industry such as what is going on with CVS and Amazon. He sees consolidation moves from CVS and entry moves like those from Amazon as a couple of things that could shake up the market. Drew Madden outstandingly stands out in the healthcare field. He is a high caliber Healthcare IT investor who is keen on nurturing solid client partnerships.
Healthcare companies that have been around for a while have to be more innovative in order to continue to survive in their industry. Amazon is pushing them in a direction that they do not want to go. However, healthcare companies being made to innovate may actually do a lot of good for them in the long run. This may have been exactly what they needed to do in the long run. Had Amazon not gotten involved, they might have just continued to languish in mediocrity. Click Here to learn more.