Juan “OG” Perez is the CEO of rapper Jay-Z’s Roc Nation Sports. he was born and raised in Harlem, New York, and has Dominican ancestry. He first met Jay-Z when the founder of Roc-A-Fella Records introduced them. Perez and the rapper bonded over their love for New York, music, and sports. they quickly became friends soon after and Jay-Z has mentioned “OG” in many of his songs, emphasizing the importance of their friendship. Perez and Jay-Z soon went into business together and OG is now the CEO of Roc Nation Sports, a sports management team founded by Jay-Z and Perez.
Perez is very serious about his business and has an unrivaled commitment and dedication to each and every athlete he signs to his company. He is know for paying special attention to the needs of every athlete he signs, and prides himself in treating his athletes like individuals and not “just another athlete”. Roc nation Sports offers its clients deal with advertisers and brands that would usually reserved for people in the entertainment industry and would otherwise be difficult for an athlete to obtain. This helps Roc nation Sports further the athlete’s career outside the field as well as in it.
OG can have some fun too, as was proved by him and Jay-Z racking up a $91000 tab at the bar they went to celebrate Perez’s birthday. Jay-Z was seen giving out bottles to all the people invited. Among the party goers were OG’s wife Desiree and other Roc Nation Sports chair-people. Jay-Z and Perez’s friendship has grown stronger throughout the years and the two have proved to be cohesive and thoughtful business partners.
Jay-Z’s eye for business ventures and Perez’s dedication to his company make them a successful business team. Desiree Perez, OG’s wife now acts as Roc Nation Sports’ chief operations officer. Together, they make sure that Roc Nation Sports sticks to its brand image and core values by maintaining a minimum number of signed athletes in order to be able to provide them with the best opportunities. Not spreading themselves to thin has been one of the contributing aspects of the company’s success.