Livio Bisterzo is an Italian entrepreneur who specializes in soft drinks, marketing, and nutrition. He is CEO of Green Park Brands, a company that creates snacks with the clear focus of being better for you. Bisterzo spent some of his time studying in London before relocating to Los Angeles where he founded Green Park Holdings in 2015. He has been in the health and natural food industry for seven years. His achievements and brands have been featured in popular magazines such as Vanity Fair, GQ, Esquire and The Times. In 2009, he was also nominated as one of London’s 1000 most influential people by the Evening Standard.
Bisterzo and his team were on a mission to create a snack that was both delicious and nutritional. They spent several hours in the lab striving to develop the right product until they were satisfied with both the taste, texture and the nutrition. This resulted in a product called Hippeas, which are organic puffs that were launched in 2016. These tasty and affordable snacks are also gluten-free, vegan, kosher and just 100 calories per pack. They include a good source of fiber and 3 grams of protein. The name Hippeas was given to aim towards a modern and hip generation. They wanted to create something that appeals to people both now and in the future.
Hippeas recently joined in on Starbucks variety of grab-and-go-snacks. There are six flavors available right now which are Far Out Fajita, Sriracha Sunrise, Vegan White Cheddar, Maple Haze, Pepper Power and Happenin’ Hickory. Far Out Fajita will satisfy your craving with a fiery stash of chilli, paprika and cumin. Sriracha Sunrise has a tangy-sweet taste with spicy jalapeno and paprikia. Vegan White Cheddar are your normalIn The variety of unique flavors are sure to fit each persons different taste. Hippeas are currently available in over 7,500 Starbuck locations in the U.S. Thousands of customers have given feedback on Hippeas and now eat them as their new go-to snack. Bisterzo listens to all of the feedback given to him about how to fit their dietary needs. Additionally, Hippeas has teamed up with Farm Africa and will be giving back by supporting chickpea farmers in eastern Africa.